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Marketing Operations Analyst (6-Month Assignment)

Company: Sectigo
Location: Hightstown
Posted on: May 6, 2021

Job Description:

Marketing Operations Specialist Opening (6-Month Assignment) at Sectigo Sectigo is a leading cybersecurity provider of digital identity solutions, including TLS / SSL certificates, DevOps, IoT, enterprise-grade PKI management, and multi-layered web security. As the world's largest commercial Certificate Authority (CA) with more than 700,000 customers and over 20 years of experience in online trust, Sectigo partners with organizations of all sizes to deliver automated public and private PKI solutions for securing web servers, user access, connected devices, and applications. Recognized for its award-winning innovation and best-in-class global customer support, Sectigo has the proven performance needed to secure the digital landscape of today and tomorrow.SummaryThe Marketing Operations Specialist has the mission of driving our operational excellence by ensuring ?awless systems implementation and data analytics. This role will align and build out marketing operations workflow and reporting for our business units and assist in the integration of marketing tech stak.Responsibilities* Partner with Marketing and Sales stakeholders and vendors. * Operationalize marketing technologies across different business units. * Maintain high standards of data quality and hygiene of our database. * Maintain high standards of KPI reporting across different business units. * Ensure high-quality & on-time project implementation. * Proactively identify operational challenges, and quickly work to implement solutions. * Ensure blockers are mitigated and promptly resolved and communicated to stakeholders. * Project manage technology implementation across the organization with relative internal/external contributors and stakeholders and ensure delivery is on track with any blockers/slippage escalated. * Con?gure systems to ensure proper lead capture and campaign attribution through the funnel to the closing of opportunities between Marketing and Sales. * Work with Marketing Managers to ensure data and reporting accuracy using systems such as Salesforce, SugarCRM, Hubspot, Excel. * Ensure tracking systems are set up to consistently monitor campaign performance through automated dashboards and reports. * Proactively review/troubleshoot the lead ?ow process to uncover issues and potential commercial opportunities. * Evaluate new technologies and add-on applications to improve and optimize marketing team performance. * Conduct all responsibilities with highest level of honesty and integrity. Qualifications* 5 years experience as Marketing Operations Analyst with heavy emphasis on combining analytics and business acumen to drive organizational performance * 3 years project management experience * Bachelors Degree in Marketing, Analytics, Mathematics or related field (MBA preferred) * Advanced level user of Excel to organize, analyze and report data, trends, and patterns * Advanced level user of marketing automation systems (with emphasis on SalesForce, followed by SugarCRM and HubSpot) * Prior experience using the data to advise on and present strategy and operational action plans to increase organizational performance The ideal candidate will be... * A structured data investigator, able to troubleshoot and ?nd and resolve the root cause of operational issues with minimal direction * Proactive in exploring data to find trends, discover KPIs, apply testing and present results * An excellent communicator * Driven to constantly improve processes * A trusted advisor who maintains objectivity and integrity when sharing results * A master at managing time, projects and priorities by drawing on organizational skills and tools * Knowledgeable of lead flow/nurture/scoring best practicesPowered by JazzHRttOD83zsM2

Keywords: Sectigo, Trenton , Marketing Operations Analyst (6-Month Assignment), Advertising , Hightstown, New Jersey

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