Marketing Consultant (Strategy & Content Writing)
Posted on: June 24, 2022
Corporate and Role Context
Collabera engineers the world's best software and experiences. Our
purpose is to enhance every life we touch through the power of
human-centric technology. We work with 59% of the Fortune 100
companies to deliver innovation at the intersection of software
engineering and human experiences. Headquartered in Basking Ridge,
N.J., Collabera has more than 17,000 professionals across 10
countries, 60 offices, and 3 global delivery centers.
At Collabera, we care about the impact of our work. Our initiatives
are designed to enhance the quality of life for people, support our
communities, and engineer a sustainable future for the planet. We
enable a culture that unifies diverse ideas and innovates for
everyone's future. Our work and culture are designed to drive
diversity in everything we do.
Collabera is at the forefront of fulfilling the digital promise. We
are engineering the next age of business with intelligent digital
solutions. If the idea of disruptive technology excites you, if you
are passionate about creating impact with AI, ML, and Cloud-based
solutions, then we want you on our team. Consistently recognized as
one of the best companies to work for, we offer global job
opportunities and career advancement support at every stage of your
The Purpose, Role Definition, and Requirements: The WHY and WHAT
for a Marketing Transformation Consultant
Location: East Coast, North America
We are currently seeking a transformation program consulting to
drive multiple marketing change initiatives within our corporate
This position will support a brand re-fresh initiative, content
development for internal and external marketing assets, internal
and external website refresh, space brand refresh, etc.
Support the Brand Strategy and Identity Design team. This includes
work on brand identity/guidelines, design, and limited production
of core assets for marketing and management of change
Support Client Communications related to brand refresh.
Support Internal Brand Activation project (including events,
Support Training refresh in line with new brand narrative and
Contribute to the writing of multiple internal communications
assets (e.g., newsletters, messaging, explainer videos, web
Support external brand activation. This includes External brand
campaign production; Website refresh projects, external public
relations, and communications, Social Media, brand tracking, etc.
--- Support Physical Space Brand Activation. This includes: office
asset audit, refresh planning,
production, and installation of all refreshed brand assets across
20 North American office locations.
Desired Education and Experience
Background in supporting complex marketing projects similar to
those described above.
Excellent writing and storytelling skills. MUST be able to write
compelling communications and content. (If you don't love to read,
this might not be the right role for you.)
Flexibility is key. Must have demonstrated an ability to adapt to
complex and emerging situations and environments.
Should have some demonstrated experience with project management
(formal is preferred, but the information is OK too). This includes
working at pace to achieve milestones and deliverables on time,
reporting, and project communications (e.g., status, etc.).
Must be curious, and interested (and interesting) to successfully
bring new perspectives to the team.
Must be willing to work across an internal and external team
comprised of representatives from different business groups and
This brand refresh program is complex, high-impact, and evolving.
The successful candidate will be able to work under pressure and
demonstrate flexibility, creativity, and good humor as the program
Must demonstrate a background of strong story-telling. This can be
demonstrated via prior experience in creative writing, journalism,
history, anthropology, marketing, corporate communications, etc.
Writing samples will be required (but please be careful not to
violate any confidentiality covenant).
This position will provide support for multiple projects within the
overall change initiative. The successful candidate will be able to
self-manage activities and balance attention across multiple
Should have a Bachelor's degree or applied experience in marketing,
communications, media production, journalism, creative writing,
etc. Creative MBAs with relevant experience are encouraged to
Experience in consulting, technology, and/or software
Keywords: Collabera, Trenton , Marketing Consultant (Strategy & Content Writing), Advertising , Trenton, New Jersey
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