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Product Marketing Specialist-Manufacturing experience ($75-80k)

Company: Confidential
Location: Bridgewater
Posted on: August 7, 2022

Job Description:

We are a rapidly growing organization in the Bridgewater, NJ area. We are seeking to hire a Product Marketing Specialist to join our team of professionals. The ideal candidate will be responsible for but not limited to the following responsibilities:Job Responsibilities:Product Marketing Managers oversees product brand strategy, product hierarchy, and product positioning. Educates customers, distribution, and end users on the value of the product. Supports sales teams with positioning, developing sales collateral, and messaging working closely with the Lead Product Manager. Collaborate with Product Management, Sales, and Marketing to develop product campaigns, messaging, and other collateral to target key customers and drive product messaging Support Sales with competitive analysis of how a product or feature compares to competitor's products Develop product positioning that helps the product stand out, differentiate from competitors, and aligns with internal sales teams and goals Collaborate with Product Management and Marketing, conducting product launches and communicating product improvements to internal and external stakeholders Translating product details into terms and language that resonates with the target audience Participate in trade shows and conferences to promote product Develop and maintain product documentation, product instructions, user guides, etc. Develop training curriculum on new and improved products for internal and external stakeholders Job Requirements: 4-year degree in Marketing or related field 2+ years of working experience in product marketing Experience in manufacturing or construction industry a plus

Keywords: Confidential, Trenton , Product Marketing Specialist-Manufacturing experience ($75-80k), Advertising , Bridgewater, New Jersey

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