Director / Lead, Marketing Specialty Generics
Company: Disability Solutions
Location: Princeton
Posted on: September 8, 2023
Job Description:
At Dr. Reddy's "Good Health Can't Wait" By joining Dr. Reddy's,
you will contribute to making the breakthroughs of tomorrow a
reality today! From making medicines more affordable to discovering
innovative treatment options to satisfy unmet medical needs, we are
dedicated to helping people lead longer and healthier lives. We are
seeking dynamic and energetic individuals ready to inspire, ready
to make a difference for their community and every community.The
Lead Marketing, Specialty Generics (SRx) will develop marketing
strategies for the generic injectable portfolio, have overall
product management responsibility for assigned product portfolio
and work closely with the sales team, contracts group, supply chain
management and other cross-functional departments, to drive
business growth and achieve both revenue and market share targets
for assigned products. This position will report to the Head of
Marketing SRx. Responsibilities
- Develop and implement generic injectable product strategies,
have product management responsibility for both assigned in line
products and new product launches.
- Develop product forecast, both volume and financial, for
assigned new products to enable evaluation of potential opportunity
as well as production planning.
- Coordinate on new product prioritization, filing, pre-launch
and launch, monitor the filing to launch process, participate in
key pre-launch meetings. Lead the development and execution of
commercial launch strategies including pricing and customer offers
along with sales team to ensure prioritization and successful
launch of the right products.
- Review on a regular basis product pricing versus market pricing
and recent price changes; make changes to the pricing grid and
specific product prices as required; work with various groups to
review and agree on new price.
- Responsible for developing the financial forecast of the
assigned product portfolio for the annual budget and quarterly
estimate process.
- Monitor product performance trend versus budget and estimate,
provide insight and comments on the variances, and proactively
drive product performance
- Analyze external environment, market trends, and customer
behavior to guide demand planning and provide inputs on supply
planning.
- Develop appropriate product promotion strategy and plans. R
equirements:
- Bachelor's degree in Marketing or Business Major; MBA
preferred.
- Demonstrate strong leadership, sound decision making,
influencing, and negotiation skills
- 5-10 years of generic pharmaceutical marketing experience in
product management. Generic injectable experience a plus.
- Deep understanding and insight of customer & competitor
behavior, promotion process, product management and pricing.
- Good communication (written & verbal), financial, and
interpersonal skills.
- In-depth knowledge of secondary market research (e.g. IQVIA,
Symphony)
- Good computer (MS Office Suite), analytical & problem-solving
skills Equal Opportunity Employer:
Minorities/Women/Veterans/Disabled An Equal Opportunity Employer.
All qualified applicants will receive consideration for employment
without regard to race, color, religion, sex, sexual orientation,
gender identity, national origin, or protected veteran status and
will not be discriminated against on the basis of disability.
Keywords: Disability Solutions, Trenton , Director / Lead, Marketing Specialty Generics, Executive , Princeton, New Jersey
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