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Manager / Lead Associate Business Analytics and Insights Manager - OTC Marketing

Company: Disability Solutions
Location: Princeton
Posted on: September 19, 2023

Job Description:

At Dr. Reddy's "Good Health Can't Wait" By joining Dr. Reddy's, you will contribute to making the breakthroughs of tomorrow a reality today! From making medicines more affordable to discovering innovative treatment options to satisfy unmet medical needs, we are dedicated to helping people lead longer and healthier lives. We are seeking dynamic and energetic individuals ready to inspire, ready to make a difference for their community and every community. Purpose: The Business Analytics and Insights Manager is responsible for the collection, interpretation, and integration of all aspects of data sources to drive strategic business decisions for the Dr. Reddy's OTC Marketing Teams (Brand, Private Label and Innovation). The ideal candidate is passionate about data and experienced in analytics and insights based on a deep knowledge of brands, sales, market environment, and the evolving health and personal care industries. The role requires a self-starter, who is willing to roll up their sleeves, work hands-on and deliver data driven insights to support the OTC Marketing business objectives. Based in Princeton, NJ (Hybrid work schedule), this position reports to the Head OTC Selfcare business. Responsibilities:

  • Compile, manage, analyze and translate various internal and external data sources to uncover insights, trends, category / shopper behaviors and competitive activity to shape the OTC Marketing strategy and build action plans that help drive growth and sustainable market share initiatives that support overall company objectives.
  • Build, update and refresh weekly/monthly analytics/reports (inclusive of sales/orders, POS, category reviews, market dynamics and trends).
  • Partner with Sales, Marketing and Finance teams to support the business planning process for annual budgeting and monthly LE exercises.
  • Drive strategic cross-functional thought leadership with commercial teams leveraging multiple data sources, synthesizing insights and clearly articulating new business opportunities.
  • Support the commercial team in development of customer and business presentations incorporating multiple data sources that support key objectives
  • Identify unmet customer / consumer needs and participate in cross-functional projects to deliver against innovation / new product opportunity goals.
  • Manage relationship with key internal data/platform stakeholders and external partners. Qualifications/Skills: --- Bachelor's degree in marketing, statistics, economics, mathematics, or a related field. An MBA is preferred --- Minimum of 5+ years of proven experience in CPG and/or Pharmaceutical industry bringing a data-directed approach to strategic business decision making. Prefer experience with Circana, NielsenIQ and/or other syndicated data--- Digitally savvy, results oriented and a self-starter. Strategic, critical thinker with strong ability to think both creatively and analytically. Strong business and financial acumen --- Strong analytical skills and ability to analyze data from different sources turning complex data into simple stories with clear actionable insight --- Entrepreneurial attitude and willingness to accept ambiguous challenges --- Highly proficient with MS Office applications (Excel, PowerPoint and Outlook), SAP, and business intelligence tools --- Ability to work in a fast-paced environment, manage multiple projects simultaneously and prioritize work to meet deadline Must be a U.S. citizen or lawful permanent resident of U.S. or otherwise authorized to work in the U.S. without requiring sponsorship now or in the future.COVID-19 VaccinationGetting vaccinated remains the most effective way to halt the spread of the COVID-19 pandemic, and Dr. Reddy's encourages all employees to be vaccinated. At this time, vaccinations are not mandated for Princeton-based employees but may become required in the future. Equal Opportunity Employer: An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Keywords: Disability Solutions, Trenton , Manager / Lead Associate Business Analytics and Insights Manager - OTC Marketing, Executive , Princeton, New Jersey

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