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Marketing Associate

Company: Blundstone USA
Location: Cranbury
Posted on: June 10, 2021

Job Description:

Marketing Associate Blundstone Brand Blundstone is known for its iconic elastic-sided Chelsea boots and continues to be recognized as one of the world's most comfortable, most durable boots ever made. Originally from Tasmania, Blundstone is a 150-year-old brand seeing significant growth as new markets and consumer segments around the world connect with our iconic product. Blundstone has expanded from its origins as a trusted safety and workwear boot to be embraced as fashion and function for all ages. In the U.S. market specifically, Blundstone has tripled its business in the past three years and has aggressive plans for the future. Blundstone Marketing Associate Job Summary The Marketing Associate is a full-time position, responsible for assisting with the development and implementation of marketing strategies to promote Blundstone. This position reports to the Marketing Manager and works out of the New Jersey office headquartered in Cranbury. The ideal candidate will be a passionate brand and business builder capable of developing and executing marketing campaigns, overseeing retailer marketing program execution, managing partnership opportunities and identifying areas for growth. The candidate should have a background communications, retail marketing, agency management and asset organization. Marketing Associate Duties and Responsibilities Oversee retailer marketing program execution Manage brand and CSR partnership executions Runs promotional gifting program Contributes to brand communications and PR strategies Supports creation of brand marketing collateral Helps execution of content shoots and deliverables Assists in planning and executing brand events and trade show presence Asset Management upload, tag and organize assets for distribution to various partners Performs other duties as needed Personal attributes Agile: You thrive in a quick moving environment and are comfortable working within the gray space where steps are not clearly defined. You see the gray space as an opportunity for you to make an impact. You are a creative thinker who balances organization and discipline in execution. Open-minded to new ideas, team player who checks ego at the door. Self-Starter: You take initiative, practice good judgment, and can work independently and within a team environment Influencer: Ability to work with different stakeholders and gain their buy in on newly created processes through leveraging your leadership and motivational skills. Strong communicator: You are clear and concise in communicating status / required actions and are comfortable presenting information to global colleagues. Organizational planner: Strong decision-making, organizational, planning, and problem-solving skills. Professional Requirements and Qualifications Bachelors degree in marketing, business, or related field 1-3 years marketing experience, with hands on experience dealing with retailer marketing plans preferred Experience in creative messaging/copywriting and creating brand collateral Understanding of brand perception and partnership programs Ideally, experience with discovery brands and organic brand building Up to date on latest brand, consumer, and industry trends; able to articulate trends confidently Superior computer skills, including Microsoft Suite, Google Docs and various project and asset management software Skills Strong desire to stay ahead of the trends and ability to research and apply emerging technologies. Brand communication savvy Creative appreciation Strong writing skills Proficiency in: Microsoft Suite and comfortable learning new programs. ?Location Cranbury New Jersey and NYC Some travel required Employment Type Full-time

Keywords: Blundstone USA, Trenton , Marketing Associate, Other , Cranbury, New Jersey

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