Digital Strategist

Company: Robert Half
Location: Dayton
Posted on: May 14, 2022

Job Description:

Robert Half's client is looking for a mid-level Digital Strategist for a fully REMOTE, CONTRACT-TO-HIRE opportunity!
***Pharma/healthcare is required***
**Agency experience is preferred**

Partners with our client's brand marketers and product managers and with internal account, digital project managers, technology, analytics and creative teams to lead digital marketing programs and proactively identify digital opportunities for the brands we serve. They will look for patterns through analytics, technology trends, audience insights and brand strategies. Once a strategy has been determined, the Digital Strategist begins the process of shaping programs, tactics and ideas that align with our client's strategic imperatives. This role requires this person to be knowledgeable about all aspects of the client's business and brand.

Responsibilities
Create digital marketing plans and develop tactical plans
Develop client relationships built on trust and confidence
Serve as strategic digital counsel on assigned accounts
Direct internal strategy teams in employing a variety of research techniques to understand and analyze online data and provide insight about relevant online conversations and voices in those conversations.
Work with leads in Digital Creative, Development and Production to create strong cross-functional teams, build holistic client solutions, and create new offerings
Work with internal teams and clients to challenge medical and regulatory status-qou and deliver projects that are innovative, note-worthy, and successful for clients
Develop unique POVs that can be delivered to clients based on unique data insights
Pro-actively bring new thinking to clients based on market dynamics
Build a consistent pipeline of work for yourself; grow strategy business on a core account.
Build small project plans with guidance
Manage complex and sophisticated projects and deliverables
Proactively suggest alternative approaches to solving problems
Uncover digital insights and provide thought leadership in a collaborative, cross-functional environment

Required Qualifications

3-5-years of relevant work experience in digital communications or marketing, including paid, earned and owned digital media within the healthcare space. Experience in an agency environment or other client-facing business environment. Holistic background in channel development; experience in the consumer or B2B space is desired.

Good omnichannel planner
A diplomatic team player - someone who can navigate agency life
Media
Analytical - insights generation - audience perspective, behavioral, segmentation

Keywords: Robert Half, Trenton , Digital Strategist, Other , Dayton, New Jersey