Marketing Strategy Senior Associate-Customer First XLOB Marketing
Company: JPMorganChase
Location: Newark
Posted on: April 1, 2026
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Job Description:
Description The Customer First XLOB Marketing team unites
business units to deliver integrated, data-driven marketing
strategies that elevate our brand and maximize organizational
value. We focus on driving growth, reinforcing our value
proposition, and leveraging insights to shape impactful campaigns.
As a Marketing Strategy Senior Associate on the Customer-First
Cross-LOB Marketing team, you will help shape the Security
Marketing campaign strategy and manage best-in-class programs that
advance cross–line of business objectives. You will also lead the
internal communications channel focused on educating employees
about emerging fraud and scams—owning strategy, messaging
alignment, and cadence. Partnering closely with strategy leads and
execution teams, you’ll deliver integrated, data-driven campaigns
that reinforce Chase’s value proposition and support our
customer-first mission. Job responsibilities Support development of
the Security Marketing campaign strategy; leverage performance
learnings and insights to drive goals. Collaborate with marketing
leads to identify opportunities, define campaign strategies, and
build measurement and reporting frameworks. Manage multi-channel
campaigns to ensure initiatives are on-strategy, on time, and
within budget. Coordinate cross-LOB and functional partners (Brand
Marketing, audience targeting, analytics, digital asset build,
Legal, Compliance/Regulatory Review, and others). Follow a
disciplined execution process from creative agency kickoff through
launch and post-campaign optimization. Use business-approved tools
(e.g., Adtrax, Workfront) to document, route, approve, and track
content/tactics; ensure compliance with Audit and Controls.
Recommend improvements based on results; drive efficiencies, reduce
costs, and elevate engagement tactics to deliver measurable
outcomes. Partner with analytics and marketing leads to deploy
measurement frameworks; assess campaign and content effectiveness;
translate insights into action. Lead the strategy and execution of
the internal communications channel educating employees on emerging
fraud and scams; align messaging and cadence across stakeholders.
Required qualifications, capabilities and skills: Bachelor’s degree
in Marketing, Communications, Business, or related field. 5 years
of professional experience leading projects and marketing
campaigns. Proven ability to thrive in a fast-paced, team-oriented
environment; strong attention to detail; comfortable managing
multiple programs under tight deadlines. Willingness to roll up
sleeves and own the details of execution. Creative and innovative
within structured processes; commitment to continuous improvement
and operational efficiency. Strong relationship-building and
negotiation skills; earns trust with internal/external partners
across all levels, including senior leadership. Excellent written
and oral communication skills. Proficiency in Adobe Acrobat,
PowerPoint, and Excel.
Keywords: JPMorganChase, Trenton , Marketing Strategy Senior Associate-Customer First XLOB Marketing, PR / Public Relations , Newark, New Jersey